Digital Customer Journey Mapping: Improving the Customer Experience

Posted on by William Eng
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The Digital Opportunity The digital era has brought a completely new outlook on how we interpret customers’ requirements and deliver excellent experiences. It all starts with creating what we call the customer journey map. This map is the complete sum of experiences that customers go through when interacting with your company and brand. Each specific interaction is […]

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The Financial Cost of Medication Nonadherence and its Impact on Study Compliance

Posted on by William Eng
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Over twenty years ago, Dr. John Urquhart published a paper titled, “Patient Non-Compliance with Drug Regimens: Measurement, Clinical Correlates, Economic Impact.”[1] Urquhart argued that when patients skip doses, take medications off schedule or don’t adhere to trial requirements, Sponsors can arrive at erroneous conclusions. Since his publication, new trial designs and methods of statistical analysis […]

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Global mHealth Market Will Account for $18B in 2016

Posted on by William Eng
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PRESS RELEASE: The research report, titled “The MHealth (Mobile Healthcare) Ecosystem: 2015 – 2030 – Opportunities, Challenges, Strategies, and Forecasts”, provides an in-depth analysis of the global mHealth market including the market overview, product segmentation, market drivers and restraints, opportunities and challenges, and the competitive landscape of the market. The research report has included infographics, […]

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Synegys – A Top Field Mobility Solution Provider

Posted on by William Eng
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Synegys s.r.o., a leading developer of mobile business application solutions, was shortlisted as one of the most promising field service vendors globally in 2016 by CIOReview. Their enterprise field mobility solution helps companies digitize paper-form business processes – capturing data on the spot using mobile devices, automating workflow processes, and formulating and displaying management reports in realtime.  This cloud-based, enterprise software is […]

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