Digital Customer Journey Mapping: Improving the Customer Experience

Posted on by William Eng
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The Digital Opportunity The digital era has brought a completely new outlook on how we interpret customers’ requirements and deliver excellent experiences. It all starts with creating what we call the customer journey map. This map is the complete sum of experiences that customers go through when interacting with your company and brand. Each specific interaction is […]

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iGBV – Mobile Health App Linking Survivors to Health Services

Posted on by William Eng
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Synegys is supporting HHA Burundi, an NGO in Burundi to combat Gender-Based Violence (GBV) with an innovative mobile health solution – iGBV. Leveraging Synegys’ expertise in the areas of field mobility and mobile health, the solution aims to standardise and optimise workflow – identifying survivors and linking them to GBV services. Each screening event is captured […]

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The Financial Cost of Medication Nonadherence and its Impact on Study Compliance

Posted on by William Eng
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Over twenty years ago, Dr. John Urquhart published a paper titled, “Patient Non-Compliance with Drug Regimens: Measurement, Clinical Correlates, Economic Impact.”[1] Urquhart argued that when patients skip doses, take medications off schedule or don’t adhere to trial requirements, Sponsors can arrive at erroneous conclusions. Since his publication, new trial designs and methods of statistical analysis […]

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Global mHealth Market Will Account for $18B in 2016

Posted on by William Eng
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PRESS RELEASE: The research report, titled “The MHealth (Mobile Healthcare) Ecosystem: 2015 – 2030 – Opportunities, Challenges, Strategies, and Forecasts”, provides an in-depth analysis of the global mHealth market including the market overview, product segmentation, market drivers and restraints, opportunities and challenges, and the competitive landscape of the market. The research report has included infographics, […]

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