Digital Customer Journey Mapping: Improving the Customer Experience

Posted on by William Eng
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The Digital Opportunity The digital era has brought a completely new outlook on how we interpret customers’ requirements and deliver excellent experiences. It all starts with creating what we call the customer journey map. This map is the complete sum of experiences that customers go through when interacting with your company and brand. Each specific interaction is […]

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The Financial Cost of Medication Nonadherence and its Impact on Study Compliance

Posted on by William Eng
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Over twenty years ago, Dr. John Urquhart published a paper titled, “Patient Non-Compliance with Drug Regimens: Measurement, Clinical Correlates, Economic Impact.”[1] Urquhart argued that when patients skip doses, take medications off schedule or don’t adhere to trial requirements, Sponsors can arrive at erroneous conclusions. Since his publication, new trial designs and methods of statistical analysis […]

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Mobile Workforce Management

Posted on by William Eng
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Our mobile workforce management solution improves and/or automates end-to-end processes across a number of industries having an element of field activity. Typical activities include data collection and analysis; direct sales; service provisioning and assurance, surveillance, maintenance and reparations; and superior customer relationship management among others. Mobile Workforce Management consists of two leading field service management […]

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Mobile Health

Posted on by William Eng
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We offer mobile apps and 1-way or 2-way text messaging solutions. These help lower costs, improve patient outcomes and increase patient health. Health applications range from reminding people with appointments and drug usage to helping them maintain a healthy lifestyle. Moreover, emerging health solutions target chronic conditions like diabetes and offer preventive care alerts, telemedicine, patient data […]

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