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Cross-Platform Support

Home > Features > Cross-Platform Support

Custom Text Messaging, Mobile Apps, Web and Digital Solutions: Data Collection | Compliance | Workflow

Enterprise Field Mobility, Salesforce Automation, mHealth Applications, Digital Journey Solutions

Cross-Platform Support

Posted on November 15, 2017June 25, 2019 by William Eng
0

Platform agnostic – Solutions can be designed for mobile apps (iOS, Android, Windows), web apps and SMS. Each option has its advantages and disadvantages and it’s important to understand these in detail before committing to a particular development path. The path you choose is likely to be informed by the resources available to you and what you’re trying to achieve.

  • Web App: Web apps, also known as HTML5 apps are written in HTML, JavaScript, and CSS. It is an application that is accessed via a web browser over a network such as the internet. This is where the web product is “friendly” for mobile screens, otherwise known as mobile responsive and work in browsers like Safari, Chrome or Firefox. The only thing different now is to ensure that content viewed will be scaled automatically to the user’s screen. There is no need for people to “pinch” and “zoom”.
  • Mobile Apps: There are two kinds of mobile apps: native and hybrid.
    • Native Apps: A native app is designed to run on a specific mobile operating system. Therefore a native app must be written twice if it’s to be launched on multiple platforms (like iOS and Android).
    • Hybrid Apps: A hybrid application is essentially a native application that uses HTML5 where it is beneficial from user experience and programming design point of view. Device specific interactions will normally be managed by the use of plugins for that operating system.
  • Text Messaging or SMS Apps: An application that utilises text messaging technology to interact with users. This works on ALL mobile devices at the expense of a good user experience. Excluding specific device capabilities (e.g. GPS), SMS applications can be designed to address most functional requirements.

A simple comparison of all apps is shown below:

 NativeHybridWeb AppSMS
DistributionApp StoreApp StoreWebBuilt-in to mobile device
CoverageModerateModerateModerateHigh
Development SpeedSlowModerateFastFast
Development CostHighModerateLowLow
Maintenance CostHighModerateLowLow
Graphical PerformanceHighModerateModerateNone
Solution PerformanceFastModerateModerateFast
Device Access & FeaturesYesYesLimited (excludes push notification and access to contacts)No
User ExperienceHighModerateModerateLow-Medium (depending on functional requirements)
Best Used forGames or consumer-focused apps where performance, graphics, and overall user experience are necessaryApps that do not have high performance requirements, but need full device accessApps that do not have high performance requirements, and do not need push notifications or access to contactsApplications that primarily rely on simple 2-way communications and notifications
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